
The cost of medications to manage and treat health conditions can make consistent treatment inaccessible to patients, with many finding themselves delaying or forgoing treatment due to the cost. To address this challenge, Memorial Healthcare System has a dedicated medication access team that helps patients navigate and enroll in available philanthropic drug assistance programs. To scale the team’s impact, they adopted Atlas MAP, the leading health system pharmacy medication assistance platform. Their goals were to use Atlas’ advanced automation features and AI technologies to streamline EHR and pharmacy workflows, identify missed opportunities, reduce financial burden on patients, and reduce uncompensated care.

Since implementation, the Memorial Healthcare team reports clear patient, revenue, and operational benefits. In just the first eight months, Atlas has helped Memorial Healthcare System enroll hundreds of patients in financial assistance programs and secure over $780 thousand in awards, contributing to a total of $10.6 million in total savings from their medication access program during this period. These numbers reflect steady growth month over month as Memorial Health scales use of Atlas MAP across their patient population.
Memorial Health is also seeing faster time to approval, which leads to patients getting more timely access to medications. The Memorial Health team has already made impactful data-driven operational decisions, like optimizing staffing, using Atlas reporting to further improve efficiency and patient support.
The impact on patients is life changing. According to Dovena Lazaridis, PharmD, Director of Ambulatory & Population Health Pharmacy Programs, Memorial Healthcare System, “Healthcare leaders who oversee technology must deeply understand operations and long-term sustainability. Atlas gives us the visibility we need to make informed, data-driven decisions that strengthen both patient access and organizational performance. Its insights will play a meaningful role in upcoming planning cycles as we prioritize resources to sustain high-value care.”
Atlas will continue to partner closely with Memorial Health’s team to ensure their unique challenges are addressed and automated in Atlas MAP. Atlas is committed to leading the way in solving and automating the most complex patient and medication assistance challenges and integrating the most advanced AI frontier models into the platform.
In the first quarter following our product launch, we observed some remarkable outcomes that truly highlighted the effectiveness of our new positioning strategy. An impressive 96% of our revenue can be attributed directly to this fresh approach, showcasing how well it resonated with our target audience. Additionally, we managed to reduce onboarding time by a significant 41%, allowing new team members to become productive much faster than before. Employee confidence in our messaging soared to an astounding 92% in internal surveys, indicating that our communication efforts were not only clear but also inspiring.
However, perhaps the most profound change was more subtle yet equally impactful: our entire team began to communicate in a unified manner. From the newest junior hires to our CEO, everyone found themselves equipped with the right vocabulary to articulate what we were building and, crucially, why it was important. This newfound clarity fostered a sense of shared purpose and collaboration that had been lacking before, ultimately strengthening our organizational culture and driving us towards greater success.